Communication Makes Everyone’s Life Easier.

Another week, another blog post topic to explore and dissect. For this week’s blog I wanted to do something a bit different and bring you guys into the Social Media Management world and get a taste of what we do here at Social Directions Agency. The topic is going to focus on the importance of having a good relationship and communication between us, the agency and our clients.

So kicking it off, we all know how important communication is in our everyday lives, whether it be with our family, loved ones or even communicating with ourselves. But in the social media management world it is even more important to highlight efficient communication as it makes everyones lives so much easier. We need to understand our clients’ business inside out, and the client needs to get the info to us. If this is not accomplished, the growth of the clients social media and our confidence in the bigger plan is hindered.

When we take on any new client at the agency we firstly set out a communication goal, this usually means touching base with one another at least once a month. Each agent will reach out to their client to check in and see if they are happy with the flow of content and what news they might have for the following month. In doing this it allows both parties to be on the same page for the upcoming content and keeps a flow of work happening. Since the agency is a remote based company, we do most of our communication through Zoom calls.

Along with our month check in Zoom calls, we also keep the client up to date with a pdf report with a detailed snapshot of the month's performance. Engagement, growth, post-performance etc. For more urgent matters we would email our client right away, this is always the most effective way of communicating for us.

Since we are a Social Media Management agency we have to be on our A game when it comes to communicating, It’s safe to say the entire relationship is based on communication.

Social media is full of highs and lows, and we build a very transparent relationship from the beginning, this in the long run builds trust and connections quicker than any other way.

Let me know what your thoughts are on this topic

Thanks for reading!

Carla

Head of creative

carla@socialdirectionsagency.com