4 Reasons Why YOU Should Have Your Business On LinkedIn
Linkedin is defiantly one of those social media platforms that is easily overlooked as being too much for the ‘Professionals’ and serious people of the social media world. So in this short blog, I’m going to highlight 4 reasons why Linkedin is not like as stated above, but for everyone with a business or service.
1.Loyal following
Unlike other social media platforms, Linkedin is extremely genuine. Followers who subscribe to your page tend to be very loyal and interested in joining in on your journey through your business life. Because of its business background, Recommendations can be placed right on a profile page, allowing other customers to see at a glance that other people love and trust the business.
2. Having a marketing option
Linkedin is a great tool to market your brand passively. Most followers who find themselves on your Linkedin page don’t want to be flooded with advertisements, but they also are intrigued with what you have to offer. So the passive advertisement allows you to sell what you're offering without putting anyone off.
3. The wonderful world of networking
Linkedin is known for its powerful networking abilities. We have all been told that if we want to meet like-minded people in the same working industries as ourselves, we can get onto Linkedin. It also works in the same way when it comes to businesses. In the most recent times, there were a whopping 6 million users counted to be on Linkedin! Imagine how many people or other companies you could market your company to!
4. Its current
LinkedIn is very close to being a news platform. You can find out information very quickly on the website due to its fast pacing users. It features business news and motivational or educational articles on various topics. If you follow the right people and organisations, you can learn a bit with some brief daily scrolling.
Let me know how your LinkedIn experience goes!
Until next week!
Carla Andreucetti
Head of creative
carla@socialdirectionsagency.com